01 / Meta Ads
Meta leads that get a reply before they scroll away
Instagram and Facebook can fill a form in ten seconds. If your CRM waits until morning, you trained the lead to ignore you. We connect Lead Ads to instant follow-up and honest conversion events.
02 / Brief
What this actually is
Growth Labs builds Meta campaign structure, creative tests, and Lead Forms that map into GoHighLevel fields. Instant SMS or Conversation AI fires. Meta CAPI — installed through GTM — tells Advantage+ which leads became bookings, not which names were cheapest.
03 / Process
The process
Six steps from first conversation to a live, tested system.
- 01
Offer & audience
Who you serve, what they tap, and which creative formats (UGC, static, lead form) fit.
- 02
Lead form design
Questions that qualify without killing volume. Fields match GHL custom fields.
- 03
Account build
Campaigns, Advantage+ where it earns its keep, and exclusions that protect your brand.
- 04
GHL + CAPI
Native Lead Ads sync, tags, and server events so optimization is not guesswork.
- 05
Speed-to-lead
The same automation path as your website leads — under a minute.
- 06
Creative cadence
A testing backlog so the account is not stuck on one ad for a quarter.
04 / Deliverables
What you get
Campaigns
- / Lead gen and/or traffic-to-funnel
- / Advantage+ where appropriate
- / Audience and placement plan
Creative system
- / Hooks and offers to test
- / Lead form copy
- / A simple iteration calendar
CRM connection
- / Lead Ads → GHL
- / Instant SMS / bot
- / CAPI qualified events
05 / Partner
Our guarantees
No orphaned Lead Ads
If Meta captures it, GHL owns it within the workflow window we design.
Signal quality
We push quality events, not every cheap form as a purchase.
You keep the page and pixel
Business Manager access stays with you.
06 / FAQ
Questions about Meta Ads
Lead Ads win on speed and volume. Landing pages win on story. We often run both and let cost per qualified booking decide.
We spec hooks and can produce simple statics and briefs. Heavy video production can be scoped as an add-on.
Yes. Shared GTM events and a shared GHL pipeline are how we keep the two from competing on fake numbers.
07 / Related
Keep going
- 01Google Tag ManagerWe track booked appointments, so you stop paying for clicks that never speak to you.↗
- 02GoHighLevelYour CRM, pipeline, texts, and booking calendar — set up to match how you sell.↗
- 03Google AdsGoogle ads for people searching now — sent into your CRM, not a spreadsheet.↗
- 04AutomationsInstant texts, missed-call replies, and reminders that run without you chasing them.↗
05 / Book a call
Tell us where leads stall. We’ll tell you what to fix.
Thirty minutes. Bring how people find you today. We will say what is broken, what we would set up, and whether we are the right fit. No pitch deck.