01 / AI Chatbot
A chatbot trained on your business — not a generic widget that dumps emails
We build Conversation AI and site chat that knows your offer, your FAQs, and when to stop talking and put a human or a calendar in front of the buyer.
02 / Brief
What this actually is
AI chat at Growth Labs sits on your website, in GoHighLevel conversations, and on channels you already use. The bot qualifies against your script, writes the contact into the right pipeline, and can book. Handoff rules keep edge cases with your team.
03 / Process
The process
Six steps from first conversation to a live, tested system.
- 01
Knowledge & guardrails
We collect FAQs, offers, disqualifiers, and the tone you will stand behind.
- 02
Script & intents
Qualification questions, objection handling, and booking vs. capture vs. escalate paths.
- 03
Channel setup
Website widget, GHL Conversation AI, SMS, and supported messengers as needed.
- 04
CRM wiring
Tags, fields, and workflows fire from the conversation — not a dead chat transcript.
- 05
Role-play QA
We attack the bot with messy questions until it stays on-brief.
- 06
Live tune
After launch we review transcripts and tighten answers that leak or over-promise.
04 / Deliverables
What you get
The bot
- / Trained on your offer and FAQs
- / Qualification + booking flow
- / After-hours coverage
Handoff
- / Human takeover rules
- / Hot-lead alerts
- / Transcripts in the contact record
Placement
- / Site / funnel widget
- / GHL conversation channels
- / Optional SMS conversation AI
05 / Partner
Our guarantees
On-brand answers
The bot is not allowed to invent pricing or medical/legal claims you did not approve.
CRM-native
Every useful chat becomes a contact with source and next step.
You can turn it down
Hours, pages, and aggressiveness are configurable after launch.
06 / FAQ
Questions about AI Chatbot
We prefer GHL Conversation AI so chat, SMS, and CRM stay in one inbox. We will use another bot only if a channel requires it.
Yes, when availability and services are mapped. Complex multi-staff routing is part of the build.
We set refuse-and-escalate rules for regulated topics and anything outside the knowledge base.
07 / Related
Keep going
- 01AI VoiceBotA phone line that answers when you cannot, asks a few questions, and books the call.↗
- 02GoHighLevelYour CRM, pipeline, texts, and booking calendar — set up to match how you sell.↗
- 03AutomationsInstant texts, missed-call replies, and reminders that run without you chasing them.↗
- 04Market GrowthThe full setup: ads, tracking, CRM, and follow-up so enquiries become appointments.↗
05 / Book a call
Tell us where leads stall. We’ll tell you what to fix.
Thirty minutes. Bring how people find you today. We will say what is broken, what we would set up, and whether we are the right fit. No pitch deck.

